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Make your brilliant business sound like one.

You’re great at what you do. Your team knows it. Your partners know it. So do your existing customers. But is it coming across to those you’re looking to attract next? if not, you know it’s costing you.

We can help. We align your verbal identity (voice, messaging, naming and writing) with your visual identity and strategic business goals, making sure the right people and opportunities start coming your way.

Sound like you mean business, but not so corporate:
  • Be human: Turn off the jargon and corporate speak, not your customers.
  • Be relatable: Promote your customer benefits, not yourself.
  • Be familiar: Sound like someone your customers want to buy from.

Sell more?

Of course.

When your brand has a voice people genuinely warm to, something good happens: Customers get to know you, trust you, and recommend you to people they care about. Not because you chased them, but because you sound like what they’re looking for – a North Star business in a sector full of others.

Want to stop chasing customers? Good. Let's have them come to you.

Does it work, though?

It does. Here's the proof:

“Brands in our industry all sound the same. The Monty and Boosh voice Vicky developed is recognisably ours. It’s exactly what we wanted”

“Your emails are spot-on. Punchy, fun, broken up and short enough that people will actually read them!”

"You’ve played a huge role in making important student information more accessible."

"Vicky is a joy to work with."

"Working with Vicky was fun, creative and really easy."

Brands using Northwords

Why use Northwords?

Sound as good as you know you are.

You know you're good. The frustration is when your website, your pitches and your proposals don't quite show it, or win the work. The right words change that, attracting the clients you want and reflecting the business you've actually built.

We take care of all of it, giving your team their time back and making sure every word that goes out sounds unmistakably you.

  • STRATEGY: Develop and maintain a recognisable brand voice and credible messaging
  • MESSAGING: Introduce lead-generating campaigns and launches that stay true to who you are.
  • WRITING: Produce content (pitches, proposals, web copy, brochures, case studies, blogs, emails, socials, etc.) that consistently represents your brand

If you're ready to invest in branding or repositioning, how you sound matters just as much as how you look.

We work independently and alongside graphic designers, web designers and photographers as part of a full-service creative studio, so your launch or rebrand comes together smoothly, without the traditional agency price tag.

No style over substance. Just your brilliant business sounding like one.

  • Get started with brand voice direction and web copywriting from 2K
  • Stay consistent with monthly content marketing and writing support from £1.5K
  • Take things to the next level, with a year’s worth of strategic support for less than 20K
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